Eric Heinemann

Managing Partner

The team at Roundpeg would tell you Eric is:

    • Passionate about tackling the seemingly unanswerable questions
    • Has a knack for finding creative reframes and asking provocative questions to help see problems in a new way and fuel creative solutions
    • Our resident linguist who will introduce you (or just me) to a new word or two along the way


Eric has over 25 years of experience partnering with clients to help catalyze some of the most note-worthy brand led revitalization efforts. His ability to collaborate, create and articulate alignment not only positions companies for growth, but galvanizes organizations around a purpose-driven approach to achieving it. His category experience includes the retail, consumer packaged goods, alcohol, outdoor and service industries.