We’re Hiring! Strategist/Sr. Strategist

In this role, you’ll support the development of insight-rich brand strategies, frameworks, and stories for our clients facing a point of inflection. You’ll uncover problems to be solved as well as work with other strategists to identify compelling insights and recommendations. By supporting or leading phases of custom research, you’ll be expected to contribute to the rigor and creativity of the final recommendation that translate human motivations into meaningful brand ideas, all while building your strategy skills.


At Roundpeg, everyone is client-facing, and everyone has a voice. You’ll never work solo on a project, but you’ll be expected to provide your independent insight and perspective regardless of whether you’re collaborating with one of our founding partners or with your peers.

Essential skills:

  • Strategic thinking: translating human motivations into meaningful brand ideas.
  • Storytelling: Creating a compelling narrative, being able to translate data and information into insight and strategy that inspires clarity and conviction for our clients to act. You’ll be collaborating with the team to create final recommendations and present to clients.
  • Research chops: Even though we’re not a research supplier, we do a lot of research at Roundpeg to inform our strategy recos. You’ll be a key contributor to the design and execution of quantitative, qualitative, and/or syndicated research, expected to manage the details of the project whether that’s writing screeners or surveys, moderating, or analyzing data and crafting implications.
  • Business acumen: our strategies and deliverables are meant to help our clients change, grow, and make decisions—but that’s only possible if we understand their industry, challenges, business dynamics, and consumers. You’ll be expected to dive into understanding the challenges our clients are facing so that what we do and deliver has the greatest relevance and impact.

Skills specific to this opening:

  • 2-5 years working in strategy, consulting, media planning, consumer insights, analytics, or related field
  • Experience in conducting and/or analyzing data from quantitative research (custom surveys, NPS, conjoint, others)
  • Experience with Simmons/MRI USA database and analysis or other syndicated sources
  • Work Session Development and Facilitation

Bonus points if you also have experience in conducting qualitative research (focus groups, mobile diaries, online ethnography, in-home ethnography, one-on-one interviews), moderating qualitative research (in-person or online), and/or Secondary/Desk Trend Research and synthesis.

Job responsibilities will include:

  • 60%    Brand strategy insight analysis and support
  • 25%    Project Management
  • 10%     Roundpeg business development support
  • 5%       Other duties as assigned

Salary and title based on experience

We believe Roundpeg is a pretty special place to work, but not everyone is going to fit into this tight, entrepreneurial team. By joining Roundpeg, you’ll be part of a team that above all, values:

  • Curiosity: be eager to understand and learn, looking for inspiration and ideas and unexpected places
  • Collaboration: work with others toward a shared purpose /goal, embracing the strength of diverse perspectives and abilities, and building off each other’s ideas. We don’t operate in silos or with hierarchy
  • Intellectual Humility: have a point of view, but recognize and acknowledge the limitations of what you know and believe—empathize with others and question your preconceptions
  • Courage: have strength in the face of charting a course from the known to the unknown, challenge status quo and step into your vulnerabilities. We all have each other’s back
  • Drive: push yourself and teammates to raise the bar and continually improve, celebrating progress over perfection. We’re ambitious and hardworking, but we don’t forget to take breaks and take care of ourselves and our teammates

To apply: Please send your resume to info@roundpegconsulting.com

About Roundpeg:

Roundpeg is a small but mighty brand strategy consultancy that partners with clients facing an imperative to change and grow — from non-profits to Fortune 50 brands.

Based in Minneapolis, Roundpeg has ambitious plans for growth.  That’s why we’re looking for more unicorns to join a unique and multi-talented team dedicated to bringing out the absolute best in each other – personally and professionally.

The entrepreneurial culture makes each day different.  Some days you’ll work autonomously to develop a point-of-view in an environment where you’ll be just as likely to hear 90s Hip Hop as 1960s Japanese Pop on the sound system.  On other days, you may get roped into “circle time” — an all-team critique to pressure test strategy recos at the most inspiring whiteboards in town: (https://www.lazoroffice.com/projects/modern-architectural-design#/gang-of-four-1/)

Benefits include:

  • A fully-covered healthcare plan
  • 401K matching program
  • Flexible vacation
  • Hybrid work environment

Clients turn to Roundpeg when they need a turnkey strategy partner that leverages a rare mix of rigor & creativity, and they consistently return when they need a nimble, savvy partner with a history of succeeding where more traditional resources fall short. For more:  visit roundpegconsulting.com